Abbasi, A.Z. and Rather, R.A. and Hooi Ting, D. and Nisar, S. and Hussain, K. and Khwaja, M.G. and Shamim, A. (2024) Exploring tourism-generated social media communication, brand equity, satisfaction, and loyalty: A PLS-SEM-based multi-sequential approach. Journal of Vacation Marketing, 30 (1). pp. 93-109.

Zaib Abbasi, A. and Alqahtani, N. and Tsiotsou, R.H. and Rehman, U. and Hooi Ting, D. (2023) Esports as playful consumption experiences: Examining the antecedents and consequences of game engagement. Telematics and Informatics, 77. ISSN 07365853

Hussain, A. and Hooi Ting, D. and Zaib Abbasi, A. and Rehman, U. (2023) Integrating the S-O-R Model to Examine Purchase Intention Based on Instagram Sponsored Advertising. Journal of Promotion Management, 29 (1). pp. 77-105.

Ahmed, S. and Hooi Ting, D. (2023) Visual Search from the perspective of in-store exploration behavior: scale development and validation. Journal of Strategic Marketing, 31 (5). pp. 1029-1052. ISSN 0965254X

Abbasi, A.Z. and Rather, R.A. and Hooi Ting, D. and Shamim, A. and Saima, N. and Khalil, H. and Muddasar, G.K. (2022) Exploring tourism-generated social media communication, brand equity, satisfaction, and loyalty: A PLS-SEM-based multi-sequential approach. Journal of Vacation Marketing. ISSN 13567667

Mazhar, M. and Hooi Ting, D. and Zaib Abbasi, A. and Nadeem, M.A. and Abbasi, H.A. (2022) Gauging customers� negative disconfirmation in online post-purchase behaviour: The moderating role of service recovery. Cogent Business and Management, 9 (1). ISSN 23311975

Asghar Ali, M. and Hooi Ting, D. and Ahmad-ur-Rehman, M. and Zaib Abbasi, A. and Hussain, Z. (2021) Perceived service recovery justice and customer re-patronage intentions: Sequential mediation. Cogent Business and Management, 8 (1). ISSN 23311975