Items where Author is "Alqahtani, N."
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Article
Zaib Abbasi, A. and Alqahtani, N. and Tsiotsou, R.H. and Rehman, U. and Hooi Ting, D. (2023) Esports as playful consumption experiences: Examining the antecedents and consequences of game engagement. Telematics and Informatics, 77. ISSN 07365853
Fayyaz, M.S. and Abbasi, A.Z. and Altaf, K. and Alqahtani, N. and Ting, D.H. (2023) Not inspired enough: the mediating role of customer engagement between YouTube�s perceived advertising value and customer inspiration. Kybernetes. ISSN 0368492X