eprintid: 826
rev_number: 2
eprint_status: archive
userid: 1
dir: disk0/00/00/08/26
datestamp: 2023-11-09 15:48:58
lastmod: 2023-11-09 15:48:58
status_changed: 2023-11-09 15:38:33
type: book
metadata_visibility: show
creators_name: Kalid, K.S.B.
title: Transfer knowledge using stories: A Malaysian university case study
ispublished: pub
note: cited By 5
abstract: Storytelling is part of our daily life. Everybody tells stories everyday without even realizing it. Storytelling has always been used in knowledge transfer. This chapter attempts to explore the usage of knowledgeembedded stories in a Malaysian institute of higher learning and will consider the understanding of organization members concerning storytelling in knowledge management and the facilitators and barriers of implementing storytelling. The significant of this study is that it provides insights on the culture of storytelling as a method of knowledge transfer in a Malaysian institute of higher learning. This study examines how other organizations are establishing storytelling practices and the way knowledge-embedded stories are being used. This study explores the practice of storytelling as a knowledge transfer medium and explores the practicality of using stories in the organization and the employees' perception of the usage of stories to transfer knowledge. This case reveals that storytelling is regarded as an acceptable approach in knowledge transfer. It is demonstrated through gathering sessions that stimulate storytelling. The case also presented context-specific factors that influence KM storytelling. © 2011, IGI Global.
date: 2010
publisher: IGI Global
official_url: https://www.scopus.com/inward/record.uri?eid=2-s2.0-84900594787&doi=10.4018%2f978-1-61692-886-5.ch011&partnerID=40&md5=ab096df30eef200da91427c552fb38b3
id_number: 10.4018/978-1-61692-886-5.ch011
full_text_status: none
publication: Knowledge Management in Emerging Economies: Social, Organizational and Cultural Implementation
pagerange: 186-198
refereed: TRUE
isbn: 9781616928865
citation:   Kalid, K.S.B.  (2010) Transfer knowledge using stories: A Malaysian university case study.     IGI Global, pp. 186-198.  ISBN 9781616928865