?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.aufirst=S.&rft.au=Bano%2C+S.&rft.aulast=Bano&rft.volume=6&rft.issn=21464405&rft.issue=4&rft.atitle=Metrosexual%3A+Emerging+and+lucrative+segment+for+marketers&rft.pages=114-119&rft.title=International+Review+of+Management+and+Marketing&rft.date=2016&rft.genre=article