TY  - JOUR
VL  - 19
A1  - Ramli, R.
A1  - Bakar, A.A.
A1  - Aziz, N.
JF  - Information (Japan)
UR  - https://www.scopus.com/inward/record.uri?eid=2-s2.0-84989935857&partnerID=40&md5=718646cc3c146ba1ae51afe3dc3eb047
Y1  - 2016///
ID  - scholars6935
N2  - Small home-grown businesses have evolved with the emerging of web 3.0 technology. As the businesses nature based on e-commerce concept but in a smaller scale, SOHO face difficulty to gain customer's trust as they are using Social Network Sites (SNSs) in steering their business online. Trust between seller and customer play important role in conducting business online as goods or services are not tangible. Hence, a study on factors that contribute to trust that lead to customer's purchase decision in SOHO environment are required. © 2016 International Information Institute.
IS  - 7B
EP  - 2796
PB  - International Information Institute Ltd.
SN  - 13434500
SP  - 2791
TI  - Review of literatures on trust factors affecting customer's purchase intention on SOHO seller: S-commerce context
N1  - cited By 5
AV  - none
ER  -