TY  - CONF
N1  - cited By 0; Conference of 2008 International Conference on e-Learning, e-Business, Enterprise Information Systems, and e-Government, EEE 2008 ; Conference Date: 14 July 2008 Through 17 July 2008
N2  - In the age of customer delivering quality service is considered an essential strategy for success and survival in today's competitive environment. In order to improve the internal processes of a company, people are turning to Supply Chain Management (SCM) to get the next breakthrough in performance. The objective of any SCM system is to provide all customers with the level of service they require and as budget is not limited, there is need to prioritize services. This paper proposes a SCM framework for describing Customer Relationship Management (CRM) through quality of customer service performance. The key message from this paper is that the quality of customer service performance depends upon the skill for which the logistic system is designed and managed.
ID  - scholars402
SP  - 455
TI  - A SCM framework to describe CRM
KW  - Competitive environments; Composite service index; Critical value analysis; Customer relationship management; Customer services; Key messages; Level of services; Quality services; Scm systems; Supply-chain managements
KW  -  Customer satisfaction; E-learning; Electronic commerce; Government data processing; Information systems; Internet; Logistics; Multimedia systems; Public relations; Sales; Supply chains; Value engineering
KW  -  Supply chain management
CY  - Las Vegas, NV
AV  - none
A1  - Dominic, P.D.D.
A1  - Parthiban, P.
A1  - Goh, K.N.
UR  - https://www.scopus.com/inward/record.uri?eid=2-s2.0-62649119709&partnerID=40&md5=325a07e69a29331a239a2bc12a47cf10
EP  - 460
Y1  - 2008///
SN  - 1601320639; 9781601320636
ER  -