?url_ver=Z39.88-2004&rft_id=10.1109%2FITNG.2013.129&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.aulast=Goh&rft.au=Goh%2C+K.N.&rft.aufirst=K.N.&rft.isbn=9780769549675&rft.date=2013&rft.title=A+comparison+of+usability+testing+methods+for+an+e-commerce+website%3A+A+case+study+on+a+Malaysia+online+gift+shop&rft.genre=proceeding