<> "The repository administrator has not yet configured an RDF license."^^ . <> . . . "The implementation of simple additive weighting (SAW) method in decision making process for paint & coating"^^ . "New product development is a changing goal that becomes increasingly complex as a result of a variety of known and unknown circumstances. Different attributes need to be considered in selecting the best product formulation such as cost, safety, health, environment, performance and many others. A solid decision at the early stage of process design are all essential aspects in building a great product. Therefore, multi-criteria decision making is an important aspect during product development process. In this work, Simple Additive Weighting (SAW) has been used for the decision-making process to identify the best paint alternatives considering three attributes: safety, health and performance. The rank from the most favorable alternative to the less favorable alternative are 2K Formulation, Gloss 1K Formulation, Matte 1K Formulation with the score 0.73, 0.69 and 0.46 respectively. A comparison between the SAW results obtained in this work with simple index-based methodology shows that the results are in agreement with each other and both methodologies are suitable to be used at the early stage of process development as the methodologies are simple. Further investigation shows that the SAW result gives more flexibility in prioritizing the attributes compared to the simple index-based methodology based on predetermined weight value. © 2023, Association of American Publishers. All rights reserved."^^ . "2023" . . "29" . . "Materials Research Proceedings"^^ . . . . . . . . . . . . . . "A.M."^^ . "Noor Diana"^^ . "A.M. Noor Diana"^^ . . "Z.A."^^ . "Mardhati"^^ . "Z.A. Mardhati"^^ . . "Z."^^ . "Muhammad Dini"^^ . "Z. Muhammad Dini"^^ . . . . . "HTML Summary of #19256 \n\nThe implementation of simple additive weighting (SAW) method in decision making process for paint & coating\n\n" . "text/html" . .