TY  - JOUR
N2  - The aim of this study is to identify the factors affecting behavioural intention in buying energy-efficient household products in Malaysia. The extended Theory of Planned Behaviour (TPB) was tested in this research. Five hypotheses were tested using data derived from 336 residences in Malaysia. The hypothesized model incorporates knowledge and reasonable price into the conventional (TPB) model. Multiple regression analysis was used to examine the relationship between the independent and dependent variables. The results of the multiple regression analysis show that attitude, subjective norm, perceived behavioural control, knowledge and reasonable price have significant and positive effect on energy-efficient household product buying intention among residences in Malaysia. This research results provide insights for companies for promotion of green technological products and in strategizing to motivate residence in Malaysia to embrace green consumption behaviour. © 2019 Syed S. Alam et al., published by Sciendo.
IS  - 1
KW  - Regression analysis
KW  -  Behavioral intention; Cleaner product; Conventional theory; Empirical studies; Energy efficient; Household products; Malaysia; Multiple regression analysis; Residence; Theory of Planned Behavior
KW  -  Energy efficiency
KW  -  empirical analysis; energy efficiency; household energy; regression analysis; technological development
KW  -  Malaysia
ID  - scholars12097
UR  - https://www.scopus.com/inward/record.uri?eid=2-s2.0-85070065326&doi=10.2478%2frtuect-2019-0006&partnerID=40&md5=530cb5749cd1f9e33b4ed4b464eb44c5
JF  - Environmental and Climate Technologies
A1  - Alam, S.S.
A1  - Lin, C.-Y.
A1  - Ahmad, M.
A1  - Omar, N.A.
A1  - Ali, M.H.
VL  - 23
Y1  - 2019///
N1  - cited By 20
SP  - 84
TI  - Factors affecting energy-efficient household products buying intention: Empirical study
AV  - none
EP  - 97
SN  - 22558837
PB  - Sciendo
ER  -