TY - CONF TI - A study on knowledge flow and its implications via social networking site KW - Interaction; Knowledge flow; Knowledge-sharing; Social network analysis; Social networking sites KW - Computer software; Electric network analysis; Information dissemination; Information technology; Knowledge management; Open systems KW - Social networking (online) Y1 - 2010/// N2 - This paper consist of exploratory study to investigate the effect of virtual knowledge sharing of a project team in an organization via social networking site. Putting into consideration that Facebook is public domain, a social networking platform of a smaller scale known as Corporate Resource On-Demand & Community Sharing (CRODCS) is developed using open source software. This will allow the chosen platform to be tailor-suited and customized to any unit and project team preference. This paper employs social network analysis techniques using software package Agna 2.1 to map and analyze the patterns and flow of interactions critical to information and knowledge sharing of project discussions via CRODCS and gmail. The mapping of the knowledge flow was analyzed and compared in both platforms in order to study the effectiveness of knowledge sharing via social networking site. © 2010 IEEE. SN - 9781424467181 CY - Kuala Lumpur ID - scholars1110 A1 - Sugathan, S.K. A1 - Azlin, A.R.F. A1 - Nee, G.K. A1 - Akhir, E.A.P. A1 - Yie, C.Y. UR - https://www.scopus.com/inward/record.uri?eid=2-s2.0-78049370478&doi=10.1109%2fITSIM.2010.5561420&partnerID=40&md5=3bd29cdf15b5a337db6769d681ac15f0 N1 - cited By 1; Conference of 2010 International Symposium on Information Technology, ITSim'10 ; Conference Date: 15 June 2010 Through 17 June 2010; Conference Code:81915 AV - none VL - 1 ER -